Program Transfertag 2019 | |||
13:00 |
Warm-up | ||
13:30 |
Official start
Prof. Dr. Ralf-Christian Härting (University of Aalen) |
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14:00 |
Plenary Speech I (scientific contribution)
„From Neandertal to Digital – How to digitize your customer’s mind with the right story“,
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14:30 |
Break (coffee and cake) | ||
Science | Practice slot I | Practice slot II | |
15:00 |
„Potentials of digitization and new business models – Studies“, Prof. Dr. Ralf-Christian Härting and Christopher Reichstein |
“360° view of your product data – the overall corporate relevance against the background of digitization“, Oliver Frömmer |
„Artificial Intelligence in Sales and Marketing – Overcoming and setting limits“, Gabriele Horcher |
15:30 |
„The cockpit for Industry 4.0 – Understanding digital business models and managing disruption“, Dr. Markus Kreher |
„Product Lifecycle Management – Your foundation on the road to digital transformation“, Ralf Stetter |
„Emotion Sensitive Assistance systems using machine learning“, Thorsten Hardiess |
16:00 |
„Learning factory – Industry 4.0 from below“, Dr. Nikolaus Steffen |
„Digital transformation is a journey – A travel report by the Erwin Müller Group“, Christian Bacher |
“Online data collection made easy with the Google Manager“, Maik Mohl |
16:30 |
„Learning robots in commissioning“, Mathias Rieder, M. Eng. |
„The flexCell revolution – flexible cell production follows the assembly line“, Inga Schmitt |
„How to equally explain SEO to “,Juan Gonzales |
17:00 |
„Designing information products for tomorrow’s products“, Prof. Dr. Constance Richter |
„Organizational interface monitoring as part of process management using the example from Paul HARTMANN AG’s accounting department“, Christof Lutz |
„Product experience as the engine of the digital transformation“, Johannes Jörger |
17:30 |
Plenary Speech II
„The impact of digitization on our cooperation“,
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Ab 18:00 | Get together |